Catalyzing African Investment: German/Swiss Market Access for a Leading African VC/PE Fund
THE CHALLENGE
Our client is a prominent Pan-African private equity and venture capital firm. While they boast an impressive track record and deep investment expertise across Africa, they faced a specific challenge: expanding their investor base into the German, Austrian, and Swiss (DACH) markets. They lacked an established network to directly engage with potential investors in these regions for their various funds. This presented a significant hurdle, as securing new capital requires not only a compelling investment thesis but also direct, trusted access to relevant institutional and conglomerate investors.
OUr SOLUTION
Africa Ventures Advisory (AVA) partnered with the Pan-African VC/PE firm as a strategic fundraising and setup partner, leveraging our unique DACH market access, deep network, and entrepreneurial approach to bridge this crucial gap. We provided a comprehensive service designed to secure significant capital commitments.
-
Tailored Investor Identification & Mapping
We undertook a systematic and granular identification process, pinpointing potential investors within the German, Austrian, and Swiss markets. This went beyond generic lists; we focused on investors whose mandates and strategic interests aligned precisely with our clients investment strategies across three different funds.
-
Direct Outreach & Relationship Building
Leveraging our established network and local market understanding, we initiated targeted outreach to these pre-qualified investors. This involved not just sending information, but actively establishing first contact and building the foundational relationships necessary for meaningful fundraising discussions. Our role was to facilitate direct, trust-based connections between out Pan-African VC/PE client and the DACH investor community.
-
End-to-End Fundraising Support
We provided comprehensive support throughout the fundraising lifecycle. This included preparing our client for specific discussions with DACH investors, understanding their unique requirements, and facilitating the necessary follow-ups to progress commitments. Our pragmatic approach ensured that opportunities were maximized.
RESULT
Our targeted approach and direct access to the DACH investor landscape yielded significant success. We facilitated the successful raising of a substantial investment of USD 4,000,000 from a leading German conglomerate/investor for one of our client’s funds. This successful mandate not only secured crucial capital but also firmly established the presence of the Pan-African investment firm within the strategically important DACH investor market, laying the groundwork for future fundraising efforts and demonstrating AVA's unique ability to bridge capital flows between Europe and Africa.